How AccelOne automated CCU's internal workflows and modernized the portal serving 2,500+ distributors across Heineken, PepsiCo, Guinness, and CCU's full portfolio.
In brief: AccelOne built two critical software solutions for CCU, the second-largest brewer in Argentina: a Robotic Process Automation (RPA) system using Selenium Python and Docker to automate bank reconciliation, purchase order processing, and debt reporting; and a customer-facing distribution portal serving 2,500+ distributors across multiple countries, initially in Python Django, then migrated to React + Enterprise ODOO with a customized Python backend. AccelOne also provides Level 3 support and continuous development.
CCU is the second-largest brewer in Argentina and a major force across cider, spirits, and wine. Its portfolio spans both owned brands and licensed international names, making it one of the most significant beverage distributors in South America.
Two systems were critical to CCU's operations: the internal workflows processing bank payments, purchase orders, and customer debt, and the external portal through which distributors placed their orders. Both were underperforming. AccelOne was contracted to address both.
Robotic Process Automation (RPA) uses software to execute repetitive, rule-based tasks that would otherwise require human operators, tasks that follow predictable logic, touch multiple systems, and need to be done accurately every time. For CCU, three internal processes fit this profile exactly.
AccelOne built the RPA solution using Selenium Python, which enables browser and application automation with precision, and deployed it in Docker containers for consistent, portable performance across environments. Docker containerization means the automation runs identically regardless of the underlying infrastructure, reducing environment-specific failures and making updates and maintenance straightforward.
The distribution portal is the primary touchpoint between CCU and its 2,500+ distributors. Any disruption in order placement for this many buyers, at CCU's distribution scale, creates immediate revenue impact. The portal needed to be reliable, performant, and maintainable over the long term.
Enterprise ODOO is an open-source ERP and business application platform built for customization. Unlike standard enterprise software that requires businesses to adapt their processes to fit the software, ODOO is designed to be customized extensively, at the code level, to match how a specific organization actually operates.
For CCU, with a multi-brand, multi-country distribution operation covering owned and licensed brands, the business logic governing how orders are placed, validated, routed, and processed is genuinely complex. AccelOne customized ODOO extensively with Python to implement that logic directly, rather than building workarounds around an inflexible system.
Most enterprise software contracts end at delivery. AccelOne's engagement with CCU is structured differently: AccelOne operates as CCU's Level 3 support provider on an ongoing basis, meaning the relationship didn't end when the portal launched.
In addition to resolving escalated issues, AccelOne's continuous development services include a thorough business analysis process, gathering and documenting new requirements from CCU stakeholders, and rigorous testing before any updates are deployed. This means the portal doesn't just stay stable; it evolves with CCU's business as new distribution requirements emerge.
What software solutions did AccelOne build for CCU?
AccelOne built two critical software solutions for CCU. First, a Robotic Process Automation (RPA) system using Selenium Python and Docker to automate bank payment reconciliation, purchase order processing, and customer debt reporting. Second, a customer-facing distribution portal serving 2,500+ distributors across multiple countries, initially built in Python Django (V1), then migrated to React with an Enterprise ODOO backend heavily customized in Python (V2). AccelOne also provides ongoing Level 3 support and continuous development.
What is RPA and how did it help CCU's operations?
Robotic Process Automation (RPA) uses software to automate repetitive, rule-based tasks that would otherwise require human operators. For CCU, AccelOne's Selenium Python RPA automated bank payment reconciliation, purchase order processing, and customer debt reporting, saving significant staff time and reducing human error. Deployed in Docker containers for consistent, portable performance across CCU's environments.
Why did AccelOne migrate CCU's distribution portal from Django to React and Enterprise ODOO?
Version 1 in Python Django established core functionality and stabilized the existing system. As CCU's distribution requirements grew, they needed more scalability, better UX, and a platform capable of future feature additions. V2 migrated to React for a dynamic frontend and Enterprise ODOO, customized extensively with Python, for a backend that could handle CCU's complex multi-brand, multi-country distribution logic. All V1 functionality was maintained through the migration.
What is Enterprise ODOO and why was it chosen for CCU's distribution portal?
Enterprise ODOO is an open-source ERP platform designed for deep customization, unlike standard enterprise software that requires businesses to conform their processes to the software. AccelOne customized ODOO extensively with Python to implement CCU's specific distribution business logic directly, giving CCU full control over how the system handles orders, routing, and business rules across their multi-brand distribution network.
How does AccelOne provide Level 3 support for enterprise software?
Level 3 support handles complex issues that cannot be resolved by CCU's internal Level 1 and Level 2 support teams, bugs requiring deep system knowledge, issues in the custom ODOO implementation, or complex integration problems. AccelOne's Level 3 role also includes ongoing requirements gathering from CCU stakeholders, rigorous testing of all updates, and continuous development to enhance the systems as CCU's distribution needs evolve.
How does AccelOne ensure high availability for CCU's mission-critical distribution portal?
For CCU, downtime in the distribution portal directly translates to lost orders across 2,500+ distributors, making availability a revenue-critical requirement. AccelOne combines high-availability architecture, rigorous testing of every update before deployment, and the Level 3 support model to ensure complex issues are resolved by engineers with deep system knowledge. The Docker-containerized RPA adds portability and deployment consistency, reducing infrastructure-related failures.
What were the results of AccelOne's software solutions for CCU?
CCU's internal workflows were streamlined by the RPA solution, saving significant time and reducing errors. The modernized portal allows 2,500+ distributors to place orders without interruption, with improved usability and performance. CCU's critical distribution systems remain highly reliable through AccelOne's ongoing support, mitigating downtime risk and revenue loss. The upgraded technology stack is ready to scale with CCU's growing multi-country distribution network.