Building Three Biometric Applications to Demonstrate Personalized Air Travel in Four Weeks
The client needed to demonstrate, not just describe, how biometric technology could personalize the passenger journey.
APEX needed to demonstrate what biometric personalization could look like across the passenger journey, not simply explain the concept. With four weeks before the event, AccelOne designed and built three interactive applications that worked together as a single, sequential experience, taking visitors from biometric registration to automatic recognition and a fully personalized 360° travel simulation.
The experience combined iris and facial recognition, voice control, head tracking, and immersive audio/visual technology on a privacy-first architecture. Anonymized biometric data allowed visitors to be recognized across stations without retaining personally identifiable information, making the technology both tangible and responsible.
Delivered and installed just hours before the event opened, the three applications gave airline and technology leaders a working demonstration of how biometric personalization could transform the passenger journey across multiple touchpoints.
Devices:
All three station applications deployed on Microsoft Surface Pro
Biometric Hardware:
Iris scanning and facial recognition cameras, integrated via device APIs
Data Transfer:
SOAP web services over Ethernet between biometric devices and applications
Database:
A custom back end storing anonymized biometric and preference records with cross-station access
Display:
Multiple large screens in a 360° arrangement with head tracking, voice control, and Dolby surround sound
Solution
AccelOne designed and built three interactive biometric applications, each powering one station in a sequential exhibit. Visitors moved through the stations in order, experiencing a complete demonstration of biometric personalization. The applications were built to:
Register Visitors Biometrically: Capture iris and facial data alongside travel and content preferences to create a personalized visitor profile
SOLUTION 01
Recognize Visitors Automatically: Identify visitors on approach at the next station, with no action required from the visitor
SOLUTION 02
Make the Technology Legible: Show how each modality captures data, builds a template, and enables recognition
SOLUTION 03
Personalize an Immersive Experience: Deliver a 360° audio/visual travel simulation driven by each visitor's stored preferences
SOLUTION 04
A Look Inside the Build
